Google will open its physical store to sell the products. The store is located in the Chelsea area of New York City, USA. Customers can try and purchase products and services.
Google will display and sell its Pixel smartphones, Nest products, Fitbit watches, and Pixelbooks in the store. Customers can also receive orders online from the physical store. In “various immersive ways” customers can experience how the products and services work in the store, Google writes.
The store has product experts to help customers troubleshoot issues and make repairs, such as broken Pixel smartphone screen. There are also guided visitor workshops throughout the year. In Chelsea, the neighborhood where the physical Google Store opens, Google also has a store Urban campusWhich, according to the company, has more than 11,000 Google employees.
According to Google, opening a brick and mortar store is an important step in the company’s hardware journey. For now, it will stay with one store, and Google has yet to talk about plans for more sites.
The design of the Google Store is similar to that of stores of, for example, Apple and Microsoft. Apple has had physical stores all over the world for decades. Microsoft has also had brick and mortar stores since 2009, particularly in the US, but the company decided on it last year All done to close it And back to online sales.